Advanced Product Marketing
Certificate of Completion

Participation:
March 2022
Location:
Online
Topics covered:
Product Marketing, Marketing Strategy
Hosted by:
LinkedIn Learning

Short Description:
At a basic level, Product Marketing is about determining who your users are, what they need, and how to align your products with those needs.

In this course, professor, speaker, and product marketing guru Jon Chang shares advanced techniques designed to help product marketers accomplish this central goal—ensuring that a product resonates with its intended audience—with finesse.

Learn how to leverage different research methodologies to define your audience and match products to their needs, as well as how to create a go-to-market strategy. Plus, get tips for collaborating effectively with different stakeholders, including product managers, marketers, and other researchers.

LinkedIn Learning has been reviewed and approved by the PMI® Authorized Training Partner Program.
This course qualifies for professional development units (PDUs).

56,622 people started learning ▪ Released Aug 13, 2019

George Yfantis Certificate of Completion

How to Specify Digital Tactics & Strategies

Title:
Digital Marketing: How to Specify Tactics & Strategies
Created:
July 2016

Short Description:
Digital Marketing: How to Specify Tactics & Strategies.

Recently I realized that most of Top-Experienced Digital Marketing Managers, Strategists and Executives, doesn’t follow a safe approach when they are going to publish a Paid Digital Marketing action. Instead, they trust their experience and their “feeling”.

But is this Efficient & Safe enough when you are going to Invest a HUGE Ad Spend?

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How to Specify Digital Tactics & Strategies Giorgos Yfantis Digital Marketing & Strategy Manager

How to Specify Digital Tactics & StrategiesHow to Specify Digital Tactics & Strategies Giorgos Yfantis Digital Marketing & Strategy Manager How to Specify Digital Tactics & Strategies Giorgos Yfantis Digital Marketing & Strategy Manager Giorgos Yfantis Digital Marketing & Strategy Manager

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Digital Marketing: How to Specify Tactics & Strategies.

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Giorgos Yfantis Giorgos Yfantis Digital Marketing & Strategy Manager and because, so, same, less, rather, while, yet, opposite, much as, either
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How to Specify Digital Tactics & Strategies

Digital Strategy

Title:
Digital Strategy
Created:
May 2016

Short Description:
Digital Strategy: How I explained my job as Digital Strategist to my mum.

Usually my friends or my relative’s friends, ask me to explain my job as Digital Strategist. Actually others think that: I am setting Facebook Ads, I make money from Google Ads or I am having meeting meals (in suit) with the most famous Brands.

None of them is true, or at least is not this a Digital Strategist really does…

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Digital Strategy Giorgos Yfantis Digital Marketing & Strategy Manager

Giorgos YfantisDigital Strategy Giorgos Yfantis Digital Marketing & Strategy Manager Digital Strategy Giorgos Yfantis Digital Marketing & Strategy Manager Giorgos Yfantis Digital Marketing & Strategy Manager

and because, so, same, less, rather, while, yet, opposite, much as, either
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and, first of all, also, another, furthermore, finally, in addition
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Digital Strategy: How I explained my job as Digital Strategist to my mum. Usually my friends or my relative’s friends, ask me to explain my job as Digital Strategist. Actually others think that: I am setting Facebook Ads, I make money from Google Ads or I am having meeting meals (in suit) with the most famous Brands.

and because, so, same, less, rather, while, yet, opposite, much as, either
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Giorgos Yfantis Giorgos Yfantis Digital Marketing & Strategy Manager and because, so, same, less, rather, while, yet, opposite, much as, either
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and, first of all, also, another, furthermore, finally, in addition
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Digital Strategy

Grow Online Your Business

Type:
Seminar
Title:
Grow Online Your Business
Created:
April 2016
Attendees:
Marketing Managers, CMOs, CDOs, Decision Makers, Innovators
Avg. Duration:
3 – 5 Hours
Bonus+:
Innovative Workshop with attendees participation
Website:
go.giorgosyfantis.gr

Short Description:
Grow Online is all those actions of Marketing and Strategy that will affect a Company through the Next Years.

Also Grow Online, helps companies to Improve their Productivity and Engage their Customers by building a lasting relationship.

This unique presentation, tries to cover a bunch of new fields that MUST take under serious consideration EVERYONE who build a Business Strategy. The presentation is Up-to-Date with latest Trends and Facts (2016), as well with a deep Analysis of Opportunities and Ways of Online Growth.

This extended 100-Slides Presentation, gives to Decision Makers the chance to Plan and Organize better their Business.

Attend the Presentation

Grow Online

Grow Online Your Business Giorgos Yfantis Digital Marketing & Strategy Manager

Giorgos YfantisGrow Online Your Business Giorgos Yfantis Digital Marketing & Strategy Manager Grow Online Your Business Giorgos Yfantis Digital Marketing & Strategy Manager Giorgos Yfantis Digital Marketing & Strategy Manager

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The world is going Digital more and more, day-by-day. This huge challenge, fills me with passion and strong emotions! The world is going Digital more and more, day-by-day. This huge challenge, fills me with passion and strong emotions!

“Our work is going to fill large part of our life, and only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do.”

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Giorgos Yfantis Giorgos Yfantis Digital Marketing & Strategy Manager and because, so, same, less, rather, while, yet, opposite, much as, either
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GEORGE YFANTIS

Head of Performance Marketing
Product Marketing Manager

Timeline

Interests and Hobbies

Interests and Hobbies

Current/Past Companies

Current/Past Companies

Contact

GEORGE YFANTIS

Head of Performance Marketing Product Marketing Manager

Timeline

Advanced Product Marketing Certificate of Completion

Digital Product Management: Modern Fundamentals Certificate of Completion

Establishing Product-Market Fit Certificate of Completion

Technical Product Management Certificate of Completion

Agile Marketing Foundations Certificate of Completion

ProductCon 2021 VIP Attendee

XO.gr

Google Partner Certifications

Inbound Marketing Certification

How to Specify Digital Tactics & Strategies

How to Specify Digital Tactics & Strategies Giorgos Yfantis Digital Marketing & Strategy Manager

Digital Strategy

Digital Strategy Giorgos Yfantis Digital Marketing & Strategy Manager

Grow Online Your Business

Grow Online Your Business Giorgos Yfantis Digital Marketing & Strategy Manager

Interests and Hobbies

Interests and Hobbies

Current/Past Companies

Current/Past Companies

XO.gr

Tripsta

Hellas Marketing

Fashionated Inc.

Contact

Head of Performance Marketing
Product Marketing Manager

Advanced Product Marketing
Certificate of Completion

Digital Product Management: Modern Fundamentals
Certificate of Completion

Establishing Product-Market Fit
Certificate of Completion

Technical Product Management
Certificate of Completion

Agile Marketing Foundations
Certificate of Completion